Aboutthe studio

Built on creativity.Focused on impact.

We design and build websites, custom software, desktop tools and user interfaces for businesses, with published starting prices and a written scope before any work begins.

Our mission

To give businesses websites and software they can depend on: designed with precision, engineered to last, and scoped and priced in the open from the first conversation.

What drives the work

01
Quality
Every screen, state and size designed and checked.
02
Creativity
Ideas shaped around your business, never a template.
03
Dependable engineering
Clean, tested code that stays easy to change.

TrueFrame Studio

Structure first. Everything else follows.

01Philosophy

Our philosophy

Good digital work is built, not decorated. We start with structure, a clear frame for the business and the people it serves, and every detail has to earn its place on top of it.

Five principles

What we believe

The standards every website, tool and interface we make is held to, from the first sketch to the final release.

01
Precision
Spacing, type and alignment follow one system, and every state is designed: hover, focus, loading, empty and error. Nothing is left to chance at the edges.
- One spacing & type system
- Every state designed
- Checked at every screen size
02
Restraint
Every element has to earn its place. If it doesn't help someone understand, decide or act, it comes out, so what remains reads clearly.
- One clear action per section
- No decorative clutter
- Motion with a purpose
03
Performance
Speed is part of the design, not a fix at the end. Pages stay light, media loads when it is needed and interfaces respond the moment they are used.
- Lightweight pages
- Optimised images
- Tested on phones and desktops
04
Accessibility
Readable contrast, semantic structure, full keyboard support, visible focus and respect for reduced-motion settings are part of every build from day one.
- Keyboard operable
- Readable contrast
- Reduced-motion aware
05
Built to be maintained
Clean, documented code on dependable foundations, and content you can update yourself where that makes sense, so the product stays easy to change after launch.
- Documented code
- Editable content
- Handover included

02Capabilities

What we build

Three disciplines, designed and built in one studio. Each has a full service page with what’s included and answers to common questions.

All services

01From $300
Websites
Business sites, marketing sites and online stores, designed and hand-built for phones, tablets and large screens, and set up so you can keep them current.
- Website design
- Website development
- E-commerce
- Content management
- Search foundations
Website Development Concept: Vanta
02From $250
Custom Software & Desktop Tools
Desktop tools, web applications and internal systems that replace spreadsheets and repetitive manual steps with software built around how your business works.
- Desktop applications
- Web applications
- Internal tools & dashboards
- API integrations
- Business automation
Software Development Concept: Nexus
03From $100
UI/UX Design
Interface and experience design for new or existing products: the journeys, structure and finished screens, ready for development by us or by your own team.
- User flows
- Wireframes
- Interactive prototypes
- Visual design
- Design systems
UI/UX Design Concept: Forme

03Process

Our approach

Four stages, the same on every project. Nothing is designed or built until the scope, timeline and cost are agreed in writing.

See the full process

Stage 01
Discover
Understand the business and its goals.
We talk through the business, its customers and what the project needs to achieve. We look at what already exists, from the current site to the tools and content, so the work starts from facts rather than assumptions.
What you get
- Agreed project goals
- A summary of what we learned
- An initial direction for scope
Stage 02
Plan
Define requirements, structure, and strategy.
We decide what gets built, how it is structured and in what order. Scope, timeline and cost are agreed here, before any design or development begins.
What you get
- A written scope
- The site or system structure
- A proposal with timeline and cost
Stage 03
Design & Develop
Create the interface and build the technology.
We design the interface first and review it with you before development starts. Then we build, sharing working versions as features come together, so feedback arrives while it is still easy to act on.
What you get
- Approved designs
- A working staging build
- Integrations and content in place
Stage 04
Launch & Support
Test, deploy, refine, and support the final product.
We test across devices and browsers, deploy to production and check that everything works in the real world. After launch we refine based on real use and keep the product supported.
What you get
- The live product
- Handover and documentation
- Ongoing support options

04Founders

The founders

TrueFrame Studio was founded by Brogan and Bo. You won't find invented biographies or stock photos here. You can reach the founders directly by phone instead.

Brogan

Co-Founder

Bo

Co-Founder

05Trust

Why businesses choose us

We would rather show than claim. Each reason below is something you can check for yourself, right now.

01/Work

Concept

Concepts you can open and use

Our portfolio is six concept builds: fictional brands we designed and built as working sites. Open any of them, click around and judge the work for yourself.